Introducing Imagine Dragons “It’s Time” Video Premiere

Here is the site video premiere of "It's Time" by Imagine Dragons, a new band from Las Vegas.

KIDinaKORNER/Interscope Records artists Imagine Dragons have been tapped by MTV as its PUSH artist of the week. Throughout the week, MTV will feature exclusive content including the premiere of the Las Vegas band’s new video for their current single "It's Time"  across all of its television and digital platforms. “It’s Time” is rocketing up the Alternative Rock radio chart where it is currently positioned at No. 14. The track is the first single off Imagine Dragons latest EP Continued Silence, which is currently No. 6 on Soundscan’s Alternative New Artist Albums chart on Itunes.

We are digging the song with its catchy hook and the strings.   The video doesn't exactly fit the song but it really works.  The film location is a spot that people from L.A. may recognize on the way to Vegas.

“Any time I hear music, I also see visuals in my mind,” says Imagine Dragons’ lead singer Dan Reynolds of the video, which was shot on a dry lake bed in Barstow, CA. "’It's Time’ is an emotional song that was written at a very transitional period of my life. I've always loved conceptual videos that leave room for the viewer room to interpret it in a way that is most personal to them. That is what we tried to do with this video. The director had a great vision for representing the song’s meaning in a subtle way. We wanted the video to be cinematic and true to the song.” 

We are digging the song.  What do you think?-DocFB

Diagnosis:  Imagine Dragons are on tour with the Jezabels.  Click the continue reading button for tour dates: